Backlight Agency Edition:
You focus on creativity. We'll take care of the technology

Backlight Agency Edition was designed specifically for marketing agencies, allowing you to focus on what you do best: designing and producing creative work. Your designers and marketers, not your techies, can manage your clients' videos and easily incorporate them into websites, blogs, email marketing campaigns, and social media outlets.

  • Easily and effectively
    manage video

    Your designers and marketers, not your techies, can manage and use video

  • Empower
    your clients

    Enable clients to get more use out of their videos and analyze video statistics

  • Improve
    your bottom line

    Higher margins, recurring revenue opportunity

Backlight Agency Edition Features

Manage video easily
  • Control client videos in one location without writing custom code or involving your web team
  • Automatically convert video files to the appropriate format
  • Encode videos in industry-leading technology using H.264 for high-definition quality
  • Deliver videos over a content delivery network to ensure availability
Convert viewers
  • Track viewer engagement with detailed video metrics
  • Convert leads with in-video call to actions
Get more use out of video
  • Design and incorporate seamless video layouts into client websites - created by your designers, implemented by marketers, loved by clients
  • Embed video in client blogs; empower them to do it themselves
  • Enable video in client email campaigns with Backlight video "play buttons"
  • Boost client SEO with automated video SEO submission, ensuring videos are indexed and found
  • Leverage video across client social network efforts
  • Empower clients to use videos in presentation or on DVD